You're 66 mins from, being one of the gang

To drive bookings of their Woburn Village which opened mid-last year, Center Parcs created a London-centric digital campaign which used location specific creative.  The copy details how near the Parc is from each site location (in minutes), along with multiple images that showcase the range of activities available such as swimming, climbing, spa, etc.
The campaign was created by Walker Media and Posterscope