'The Valleys' Announce Their Return With 'Hello Boyos' Billboard Campaign

‘The Valleys’ girls are not backward at coming forward, it seems, with a TV campaign enough to distract the average road-user on entry into Wales.
Taking a leaf out of supermodel Eva Herzigova’s famous ‘Hello Boys’ 1990s Wonderbra campaign, the female stars of the show have donned their own lacy underwear to appear on billboards on main roads leading into Wales.
One side says ‘Hello boyos!’ and ‘Welcome to Wales’ while the reverse says ‘Drive safely’.
The billboard made its debut earlier this week on the A465 on the Welsh border and is to be rolled out at several crossings into Wales later this week.
Via: Huffington Post