Giant pinboard facade lets fans become the face of the Olympics

London-based architect Asif Khan’s ‘MegaFaces’ structure will display the faces of Sochi Winter Olympics spectators as rotating 3D portraits. Photo booths within the pavilion and in MegaFon retail stores across Russia will capture five images of the visitor’s face simultaneously from different angles.
Their faces will then be displayed on the facade for 20 seconds each as an eight-metre image, offering an innovative way to let thousands of fans become the face of the Olympic Games. The facade is designed to function like a huge pin screen and is made up of over 10,000 actuators which transform the building’s skin into a 3D portrait of each visitor’s face.
Via: psfk