Exterion Media Expands into Partnerships with the Appointment of Dan Cresta as Director

Exterion Media UK has today announced the promotion of Dan Cresta, Head of Client Strategy, to the newly created role of Partnerships Director. Cresta will remain based in London and will report into Jason Cotterrell, Managing Director UK.
The new post underpins Exterion Media’s vision for the future of driving collaboration in the industry and meeting demand for ever more integrated media solutions. Cresta will be tasked with creating and developing strategic partnerships to accelerate asset development, drive revenue growth and support the company’s Engaging Urban Audiences positioning.
Cresta will look to build on Exterion Media’s existing partnerships with the likes of TimeOut & Proxama, and generate a community of partners that can meet and develop the market’s thirst for integrated solutions. He will concentrate on fostering new relationships in the mobile, content, data, payment, infrastructure and social arenas.
Cresta has over eighteen years’ experience in the media industry. Prior to joining Exterion Media, he held the position of Strategy Director at Naked Communications, and also worked at Universal McCann, Mindshare, PHD and WCRS.
Via: Exterion Media