Brandspace Undergoes Rebrand Following Limited Space Acquisition

Following a £2.25m expansion strategy, digital media and visual communication company Limited Space Media Group has announced the acquisition of Looking Glass Experiential, formerly Brandspace.

The acquisition was completed a month ago by Limited Space. It comes more than a year after Brandspace went into administration in April 2013, and was bought out by media and investment company Miroma Ventures.
Samantha Sida, co-founder and chief strategy officer at Limited Space Media Group, said: “A convergent media proposition sits at the frontier of innovation in this fast-paced industry. Our recent acquisitions and investments into Looking Glass demonstrate our commitment and planning to the future of the sector.”
Looking Glass has revealed it has launched an experiential marketing campaign for airport advertising company Eye Airports, which will target 16 key UK locations including London Gatwick, Stansted, Manchester, Newcastle International and Bristol airports.
The Limited Media Space Group now comprises of five media businesses including out-of-home media owner Limited Space Outdoor; Limited Space Events, which handles digital screen technology for events; visual communication arm Limited Space Solutions; wi-fi advertising company MOOH; and Looking Glass.
Via: Event Magazine