Microsoft promote new Premier PC in a spectacular fashion

To launch the new Premier PC computer, Posterscope customised over thirty-five sites using multiple creatives to demonstrate the variation and versatility of the product, which operates both as a laptop and tablet, and create impact.  The customisations, which feature on backlight 48’s and backlight 96’s across key cities such as London, Birmingham, Manchester, Glasgow, Newcastle, Leeds, Liverpool and Edinburgh, show how the laptop can be used in different modes to match the user’s needs.