Hulk Raises Tower Bridge in Projection PR Stunt

In a swish stunt in London, a 36 ft tall projection of the Hulk ‘raised’ Tower Bridge to ensure safe delivery of the new Disney Infinity video game as it traveled along the Thames in a barge.
Iron Man, Captain America and Thor were also amongst the projected cast of Marvel superheroes ensuring a consignment of Disney Infinity 2.0: Marvel Super Heroes traveled through London to reach GAME at Hamley’s toy shop on Regent Street safely.
[youtube width=”300px” height=”200px”]Vd-SDd6qlXQ[/youtube]
Via: PR Examples