Vampire posters burst into flames upon exposure to sunlight

To promote its vampire series The Passage, Fox have unleashed posters that burst into flames once the sun rises.

The posters which surfaced in São Paulo, were created with a coat of flammable paint made with potassium permanganate and sulphuric acid.

Encased in glass – By night they display menacing vampire faces – however, at sunrise, they spontaneously combust.

Via: PR Examples