Lorenzo Malegori

Managing Director, Posterscope Italy

Lorenzo’s career started some years ago in a management and financial software company where he worked with databases and software.  The experience he gained in this area led him to his next adventure in the world of OOH media, now almost 20 years ago. The first 15 years were spent within the specialist structure at WPP group in Italy, and the last 5 years Lorenzo has been heading up Posterscope Italy.

Lorenzo is a strong advocate of the OOH medium due to its stimulating and ever-evolving nature, which is reflected in the myriad of opportunity it offers brands and advertisers.